If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
JEFF BEZOZYou know, we love stories and we love narrative; we love to get lost in an author’s world.
More Jeff Bezos Quotes
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The book is not really the container for the book. The book itself is the narrative. It’s the thing that people create.
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I don’t want to use my creative energy on somebody else’s user interface.
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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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Our biggest cost is not power, or servers, or people. It’s lack of utilization. It dominates all other costs.
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If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
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You know, we love stories and we love narrative; we love to get lost in an author’s world.
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Invention is by its very nature disruptive. If you want to be understood at all times, then don’t do anything new.
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Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
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We change our tools and then our tools change us.
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I try to spend my time on areas that I think are important for the future, and where I think I can add value.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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Be proud of your choices, not your gifts.
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People loved their horses, too. But you don’t keep riding your horse to work just because you love it.
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I’m going to go do this crazy thing. I’m going to start this company selling books online.
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You don’t want to negotiate the price of simple things you buy every day.
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If we think long term, we can accomplish things that we couldn’t otherwise accomplish.
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If you have a business model that relies on customers being misinformed, you better start working on changing your business model.
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Every new thing creates two new questions and two new opportunities.
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We got to talk about how lucky we are to have such amazing parents. They’ve always been and still are role models and mentors for us.
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It’s hard to find things that won’t sell online.
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Focusing on the customer makes a company more resilient.
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I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
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The great thing about fact-based decisions is that they overrule the hierarchy.
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Life’s too short to hang out with people who aren’t resourceful.
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The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.
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It is very difficult to get people to focus on the most important things when you’re in boom times.
JEFF BEZOZ