If you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.
JEFF BEZOSEverything you are comes from your choices.
More Jeff Bezos Quotes
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People loved their horses, too. But you don’t keep riding your horse to work just because you love it.
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One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you.
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What’s dangerous is not to evolve.
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Determine what your customers need, and work backwards.
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We can’t be in survival mode. We have to be in growth mode.
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You know, we love stories and we love narrative; we love to get lost in an author’s world.
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Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
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Above all else, align with customers. Win when they win. Win only when they win.
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We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.
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If you don’t understand the details of your business you are going to fail.
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People don’t want gadgets, they want services.
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If you never want to be criticized, for goodness sake don’t do anything new.
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Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
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The human brain is an incredible pattern-matching machine.
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In the end, we are our choices.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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I try to spend my time on areas that I think are important for the future, and where I think I can add value.
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We got to talk about how lucky we are to have such amazing parents. They’ve always been and still are role models and mentors for us.
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Teachers, who are really good create that environment where you can be very satisfied by the process of learning.
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It is very difficult to get people to focus on the most important things when you’re in boom times.
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What we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.
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I don’t buy stocks, I make stocks.
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Cleverness is a gift, kindness is a choice.
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We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and thy’re the reason we’re successful: Put the customer first. Invent. And be patient.
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Work hard, have fun and make history.
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If you think about the long term then you can really make good life decisions that you won’t regret later.
JEFF BEZOZ