Failure comes part and parcel with invention. It’s not optional.
JEFF BEZOZObsess about customers, not competitors.
More Jeff Bezos Quotes
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I’d rather interview 50 people and not hire anyone than hire the wrong person.
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Where you are going to spend your time and your energy is one of the most important decisions you get to make in life.
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I don’t buy stocks, I make stocks.
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If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.
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Entrepreneurs must be willing to be misunderstood for long periods of time.
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I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.
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We change our tools and then our tools change us.
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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
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One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you.
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It’s hard to find things that won’t sell online.
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People loved their horses, too. But you don’t keep riding your horse to work just because you love it.
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In the end, we are our choices.
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Be proud of your choices, not your gifts.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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E-mail has some magical ability to turn off the politeness gene in a human being.
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In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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If you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.
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If you’re truly obsessed over customers, it’ll cover a lot of errors.
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Cultures aren’t so much planned as they evolve from that early set of people.
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I don’t want to use my creative energy on somebody else’s user interface.
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Our biggest cost is not power, or servers, or people. It’s lack of utilization. It dominates all other costs.
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If you don’t understand the details of your business you are going to fail.
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There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
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Advertising is the price you pay for unremakable thinking.
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If we think long term, we can accomplish things that we couldn’t otherwise accomplish.
JEFF BEZOZ