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Jeff Bezos Quote - If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.

If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.

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Business Decision Leaving Opportunity Table Work

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If you can’t feed a team with two pizzas, it’s too large.
JEFF BEZOZ

Business Pizza Success Team
E-mail has some magical ability to turn off the politeness gene in a human being.
JEFF BEZOZ

Ability Business Human Internet Magic Polite
The three most important things in retail are location, location, location. The three most important things for our consumer business are technology, technology, technology.
JEFF BEZOZ

Business Customer Location Technology
To get something new done you have to be stubborn and focused, to the point that others might find unreasonable.
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Business Done Focus Reason Stubborn
If you’re competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.
JEFF BEZOZ

Allow Business Competitor Customer Focus
If you want to be inventive, you have to be willing to fail.
JEFF BEZOS

Business Creation Failure Want
Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
JEFF BEZOZ

Maintain Optimism Urgent
A company shouldn’t get addicted to being shiny, because shiny doesn’t last.
JEFF BEZOZ

Addiction Business Company Shine
Cleverness is a gift, kindness is a choice.
JEFF BEZOS

Choice Clever Gift Kindness One Liner
Complaining is not a strategy.You have to work with the world as you find it, not as you would have it be.
JEFF BEZOZ

Business Complain Finding Strategy Work World
Maintain a firm grasp of the obvious at all times.
JEFF BEZOZ

Business Firm Grasp Obvious Time
Be proud of your choices, not your gifts.
JEFF BEZOZ

Choice Gift Inspirational One Liner Proud
What’s dangerous is not to evolve.
JEFF BEZOZ

Business DAngryous Evolve One Liner
If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
JEFF BEZOZ

Business Customer Each Other Experience Motivational Mouth Powerful
Your brand is formed primarily, not by what your company says about itself, but what the company does.
JEFF BEZOZ

Brand Business Company
Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
JEFF BEZOS

Amount Business Company Money Percentage
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
JEFF BEZOZ

Business Charge Company Strategy
If you’re truly obsessed over customers, it’ll cover a lot of errors.
JEFF BEZOZ

Business Customer Error Mistake Obsess
Go to bed early and wake up early. The morning hours are good.
JEFF BEZOZ

Bed Early Goodness Inspirational Morning Positive Wake Up
No business can continue to shrink. That can only go on for so long before irrelevancy sets in.
JEFF BEZOZ

Business Challenge Change Irrelevant
I think if people read more, that is a better world.
JEFF BEZOZ

Book Inspirational People Reading Thinking World
It’s not an experiment if you know it’s going to work.
JEFF BEZOZ

Business Confidence Experiment Going Motivational Work
The human brain is an incredible pattern-matching machine.
JEFF BEZOZ

Brain Human Intelligence Machine
If you build a great product or service, people will talk about it. But it starts with having something that’s worth talking about.
JEFF BEZOZ

Build Business People Service Worth
We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
JEFF BEZOZ

Business Customer Innovation Invention Start Stone Work
In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.
JEFF BEZOZ

Build Business Customer Devote Greatness Service Shout Time World
There’ll always be serendipity involved in discovery.
JEFF BEZOS

Business Discover Involvement

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