“You can’t win on innovation unless you have a way to communicate it to customers.”

Design is not just what it looks like and feels like. Design is how it works.

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.

Details matter, it’s worth waiting to get it right.

Details matter, it’s worth waiting to get it right.

Don’t just live a life; build one.

The only way to be truly satisfied is to do what you believe is great work

If you haven’t found it yet, keep looking.

We’ve got to make the small things unforgettable.

It’s rare that you see an artist in his 30s or 40s able to really contribute something amazing.

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.

Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.

Let’s go invent tomorrow.

To go forward you have to leave something behind.

If you live each day as it was your last, someday you’ll most certainly be right

Everybody in this country should learn how to program a computer, because it teaches you how to think.

The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come.

Without your involvement you can’t succeed. With your involvement you can’t fail.

Diversification is protection against ignorance. It makes little sense if you know what you are doing.

Confidence comes from victory, but strength comes from the struggle.

We keep moving forward, opening up new doors and doing new things, because we’re curious and curiosity keeps leading us down new paths.

The more you know, the more you know you don’t know.

Discipline is what you use when you don’t want to do something, when you have to force yourself.

If you want to keep getting what you’re getting, keep doing what you’re doing.

Just start. You will learn so many lessons just by doing.