The pain and emotional trauma caused by the racism and violence we are witnessing toward the black community has a long reach.
JEFF BEZOZWill you be clever at the expense of others, or will you be kind?
More Jeff Bezos Quotes
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If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
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Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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Maintain a firm grasp of the obvious at all times.
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We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.
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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?
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Entrepreneurs must be willing to be misunderstood for long periods of time.
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If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
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People loved their horses, too. But you don’t keep riding your horse to work just because you love it.
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Invention is by its very nature disruptive. If you want to be understood at all times, then don’t do anything new.
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It’s time to go back to the Moon, this time to stay.
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People who are right most of the time are people who change their minds often.
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The human brain is an incredible pattern-matching machine.
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Do something you’re very passionate about, and don’t try to chase what is kind of the “hot passion” of the day.
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Invention requires a long-term willingness to be misunderstood.
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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
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Focusing on the customer makes a company more resilient.
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E-mail has some magical ability to turn off the politeness gene in a human being.
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Advertising is the price you pay for unremakable thinking.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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If you have a business model that relies on customers being misinformed, you better start working on changing your business model.
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We can’t be in survival mode. We have to be in growth mode.
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You know, we love stories and we love narrative; we love to get lost in an author’s world.
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You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
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I’m going to go do this crazy thing. I’m going to start this company selling books online.
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If you can’t feed a team with two pizzas, it’s too large.
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