Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
JEFF BEZOSWhat we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.
More Jeff Bezos Quotes
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I don’t want to use my creative energy on somebody else’s user interface.
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Will you be clever at the expense of others, or will you be kind?
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Your brand is formed primarily, not by what your company says about itself, but what the company does.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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Invention requires a long-term willingness to be misunderstood.
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To get something new done you have to be stubborn and focused, to the point that others might find unreasonable.
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Cleverness is a gift, kindness is a choice.
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I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.
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You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
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We change our tools and then our tools change us.
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Go to bed early and wake up early. The morning hours are good.
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In the end, we are our choices.
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If you don’t understand the details of your business you are going to fail.
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Our point of view is we will sell more if we help people make purchasing decisions.
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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?
JEFF BEZOZ







