Start with something simple and small, then expand over time. If people call it a ‘toy’ you’re definitely onto something.
AARON LEVIE- Entrepreneurship: 10% coach, 20% player, 30% cheerleader, 40% waterboy.
AARON LEVIE
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Entrepreneurship: 10% coach, 20% player, 30% cheerleader, 40% waterboy.
More Aaron Levie Quotes
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Start with something simple and small, then expand over time. If people call it a ‘toy’ you’re definitely onto something.
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Read these 3 books – Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
AARON LEVIERead these 3 books – Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
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Sometimes things are the way they are and can’t be changed, other times it’s because no one ever tried. Your job is to find the latter.
AARON LEVIESometimes things are the way they are and can’t be changed, other times it’s because no one ever tried. Your job is to find the latter.
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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices… because that business model is fundamental to the existence of the company.
AARON LEVIEYou can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices… because that business model is fundamental to the existence of the company.
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Start with the assumption that the best way to do something is not the way it’s being done right now.
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Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
AARON LEVIELook for new enabling technologies that create a wide gap between how things have been done and how they can be done.
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Opportunity lives at the intersection of what people need tomorrow and can be just barely built today.
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The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
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The chance of failure is almost always better than the guarantee of never knowing.
AARON LEVIEThe chance of failure is almost always better than the guarantee of never knowing.
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In a user lead model, users are bringing in their own technology… and you can build software then, around the user.
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Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work
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Better to be right about the trend and wrong about the implementation, than the other way around.
AARON LEVIEBetter to be right about the trend and wrong about the implementation, than the other way around.
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Startups often win because it’s easier to see what comes next when you don’t have to worry about maintaining what came last.
AARON LEVIEStartups often win because it’s easier to see what comes next when you don’t have to worry about maintaining what came last.
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Jeff Bezos is opening a retail store and owns a newspaper. Turns out everything we thought about the Internet is wrong.
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All we’re really doing is repeating technologies that were tried 10, 20, 30 years ago… it’s just that it was too expensive, too unusable, and we didn’t have the enabling technologies to make it possible.
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I’m obsessed with speed. I’m always asking myself, ‘Why can’t we do things faster? Why can’t it happen more efficiently? Why is this requiring three meetings instead of one?’
AARON LEVIE


