Start with the assumption that the best way to do something is not the way it’s being done right now.
AARON LEVIEAny time where the delta b/w what is possible and how things work today is at its widest, that’s an opportunity to go build new technology.
More Aaron Levie Quotes
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Opportunity lives at the intersection of what people need tomorrow and can be just barely built today.
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I’m certainly not into money and prestige. For me there is simply nothing more exciting than people involved in the creation of great products. That is what drives me.
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Better to be right about the trend and wrong about the implementation, than the other way around.
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Too little process and you can’t get good work done. Too much process and you can’t get any work done. Most companies never find the middle.
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Entrepreneurship: 10% coach, 20% player, 30% cheerleader, 40% waterboy.
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I have a lot of faults. I often interrupt in meetings. I talk too loud. I talk too fast.
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Focus too much on the near-term and you won’t get tomorrow’s customers, focus too much on the long-term and you won’t get today’s.
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I think I’m the kind of person who would be very difficult to employ – I’m pretty annoying, but driven.
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Innovation in tech favors the naive and the stubborn. If you are too rational you won’t tackle problems that others once failed at.
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In a user lead model, users are bringing in their own technology… and you can build software then, around the user.
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A lot of being productive personally is determined by how you organize your entire business. You can’t separate those two things.
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When you’re doing something you’re passionate about, stress becomes a featurenot a bug.
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I don’t use many apps. I use naps.
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What happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don’t think they need to bring that same level of focus and energy to the end-user experience.
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The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
AARON LEVIE