Execute like there’s no tomorrow, strategize like there will be.
AARON LEVIE- Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work
AARON LEVIE
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Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work
More Aaron Levie Quotes
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I have a lot of faults. I often interrupt in meetings. I talk too loud. I talk too fast.
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All we’re really doing is repeating technologies that were tried 10, 20, 30 years ago… it’s just that it was too expensive, too unusable, and we didn’t have the enabling technologies to make it possible.
AARON LEVIE -
Innovation in tech favors the naive and the stubborn. If you are too rational you won’t tackle problems that others once failed at.
AARON LEVIEInnovation in tech favors the naive and the stubborn. If you are too rational you won’t tackle problems that others once failed at.
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The only way to avoid disruption is to constantly do what you would if you were just starting out.
AARON LEVIEThe only way to avoid disruption is to constantly do what you would if you were just starting out.
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Start with the assumption that the best way to do something is not the way it’s being done right now.
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My workday begins around 11 A.M., with a cup of black coffee in each hand. If I had more hands, there would be more coffee.
AARON LEVIEMy workday begins around 11 A.M., with a cup of black coffee in each hand. If I had more hands, there would be more coffee.
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Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
AARON LEVIELook for new enabling technologies that create a wide gap between how things have been done and how they can be done.
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Tip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.
AARON LEVIETip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.
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Read these 3 books – Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
AARON LEVIERead these 3 books – Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
AARON LEVIE -
The only barrier to entry you can create is to consistently build a great product.
AARON LEVIEThe only barrier to entry you can create is to consistently build a great product.
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Companies have never won. You’re always either fighting for survival, or fighting for relevance.
AARON LEVIECompanies have never won. You’re always either fighting for survival, or fighting for relevance.
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If you don’t go to every level of your company, you distance yourself from the marketplace and from your people.
AARON LEVIEIf you don’t go to every level of your company, you distance yourself from the marketplace and from your people.
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Always look for these changing technology factors- any market that has a significant change in the underlying raw materials …or enabling factors, is an environment that is about to change in a very significant way.
AARON LEVIEAlways look for these changing technology factors- any market that has a significant change in the underlying raw materials …or enabling factors, is an environment that is about to change in a very significant way.
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I’m certainly not into money and prestige. For me there is simply nothing more exciting than people involved in the creation of great products. That is what drives me.
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The benefit to building a startup is that customers don’t have the same kind of friction when they adopt new technology.
AARON LEVIEThe benefit to building a startup is that customers don’t have the same kind of friction when they adopt new technology.
AARON LEVIE


