“What’s the best way to build a brand for the long term? In a word: culture.”

Help inspire people to realize they are capable of changing the world.

Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers.

Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.

Without conscious and deliberate effort, inertia always wins.

I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it’s a skill that you can apply in life in general, whether you end up in computer science or not.

Your brand is your culture.

Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.

For me, my role is about unleashing what people already have inside them that is maybe suppressed in most work environments.

Business is all about learning to balance the short-term, medium-term and long-term and I think it’s when things are going well it covers up a lot of mistakes and bad decisions because you’re growing so quickly.

If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.

Most companies are very quick to hire and slow to fire, when really it should be the other way around.

Your culture is your brand.

SEO expertise is a core need for today’s online businesses.

A bigger business is like a cruise ship: There are lots of amenities and you can go a lot further, but it’s harder to turn quickly.

Envision, create, and believe in your own universe, and the universe will form around you.

Problems are just mile markers. Each one we pass means we’ve gotten better.

God speaks in the language you know best – not through your ears, but through your circumstances.

Spock is definitely one of my best friends. When I put on those ears, it’s not like just another day. When I become Spock, that day becomes something special.

I am my best friend. Other friends may come and go, but I am always here for me.

I feel like you can be the best role model by being yourself.

The best CEOs I know are teachers, and at the core of what they teach is strategy.

If you aren’t really careful, ‘The Good Enough’ can become the enemy of ‘The Best.’

Speak when you are angry and you will make the best speech you will ever regret.

I think I’d like to be best friends with Björk, because I’d like to pick her brain a lot all the time and just have weird times together.