black
grey
blue
red
brown
white

Your brand is your culture.

Tony Hsieh

Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
TONY HSIEH

Enjoyment Fun Money Try
Chase the vision, not the money, the money will end up following you.
TONY HSIEH

End Follow Money Vision
Most companies are very quick to hire and slow to fire, when really it should be the other way around.
TONY HSIEH

Company Fire Quick Recruitment Slow Way
I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
TONY HSIEH

Important Oneself People Thinking Value
The brand is just a lagging indicator of a company’s culture.
TONY HSIEH

Brand Company Culture
The best businesses are really ones that can combine passion, profits, and purpose.
TONY HSIEH

Best Business Combination Purpose
The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand.
TONY HSIEH

Burn Environment Feeling Hands Job Play Problem Rule Yourself
What’s the best way to build a brand for the long term? In a word: culture.
TONY HSIEH

Best Brand Build Business Culture Way
Stop chasing the money and start chasing the passion.
TONY HSIEH

Inspirational Money Passion Start
Whatever you’re thinking, think bigger.
TONY HSIEH

Big Inspirational Thinking Yourself
Things are never as bad or as good as they seem.
TONY HSIEH

Appearance Bad Goodness
It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
TONY HSIEH

Avoid Contact Corporation Cost Eyes Hall
I’d rather spend money on things that improve the customer experience than on marketing.
TONY HSIEH

Customer Improvement Marketing Money
Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
TONY HSIEH

Call Company Customer Feeling View
Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
TONY HSIEH

Business Drive Goodness Greatness Profit
Most innovation comes from outside your industry applied to your own
TONY HSIEH

Industry Innovation Yourself

Your brand is your culture.

Related Topics

Popular Authors

Your brand is your culture.

Related Topics

Popular Authors

More Tony Hsieh Quotes