“For me, my role is about unleashing what people already have inside them that is maybe suppressed in most work environments.”

Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.

A great brand is a story that never stops unfolding.

Just figure out what your personal values are then just make those the corporate values.

I view my role more as trying to set up an environment where the personalities, creativity and individuality of all the different employees come out and can shine.

The brand is just a lagging indicator of a company’s culture.

Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?

Zappos is a customer service company that just happens to sell shoes.

Inspire other communities and cities to reinvent themselves.

The best leaders are servant leaders – they serve those they lead.

The best businesses are really ones that can combine passion, profits, and purpose.

If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.

Things are never as bad or as good as they seem.

I made a list of the happiest periods of my life & I realized that none of them involve money.

I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.

Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.

It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.

We must never forget that the natural environment is a collective good, the patrimony of all humanity and the responsibility of everyone.

I’m thankful for the talent in which God gave me and I’m thankful for the environment that he placed me.

If we ruin the earth, there is no place else to go.

Nature is vital to our future.

Global warming is not only the number one environmental challenge we face today, but one of the most important issues facing all of humanity.

Plastic pollution in the ocean is reaching very high levels and only together can we fight to stop this.

Teachers, who are really good create that environment where you can be very satisfied by the process of learning.

My dream is that all the world’s children have the right to live in a safe, comfortable environment in which their health and education are guaranteed.