Whatever you’re thinking, think bigger.
TONY HSIEHBusiness is all about learning to balance the short-term, medium-term and long-term and I think it’s when things are going well it covers up a lot of mistakes and bad decisions because you’re growing so quickly.
More Tony Hsieh Quotes
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Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.
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If there are too many competitors, even if you’re the best it’s a lot harder to win.
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Launching a business is kind of like a motorboat: You can go very quickly and turn fast.
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Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.
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Most companies are very quick to hire and slow to fire, when really it should be the other way around.
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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
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Chase the vision, not the money, the money will end up following you.
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I believe that there’s something interesting about anyone and everyone – you just have to figure out what that something is.
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SEO expertise is a core need for today’s online businesses.
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I view my role more as trying to set up an environment where the personalities, creativity and individuality of all the different employees come out and can shine.
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The brand is just a lagging indicator of a company’s culture.
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For individuals, character is destiny. For organizations, culture is destiny.
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Envision, create, and believe in your own universe, and the universe will form around you.
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I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
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Whatever you are thinking, think bigger.
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Help shape the stories that people are telling about you.
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We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
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If you’re worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
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The best leaders are servant leaders – they serve those they lead.
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Just figure out what your personal values are then just make those the corporate values.
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Stop chasing the money and start chasing the passion.
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The biggest (and hardest) lesson I’ve learned in life is that the external world is just a reflection of the world within.
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Customer service shouldn’t just be A department, it should be the entire company.
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Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
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Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
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Help inspire people to realize they are capable of changing the world.
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