“Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?”

Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.

Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.

Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most.

I believe that there’s something interesting about anyone and everyone – you just have to figure out what that something is.

Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.

Never accept or be too comfortable with the status quo, because the companies that get into trouble are historically the ones that aren’t able to adapt to change and respond quickly enough.

To never forget that the most important thing in life is the quality of life we lead.

Success is getting to a point where you’d be truly OK with losing everything you have and starting over.

Happiness is really just about four things: perceived control, perceived progress, connectedness (number and depth of your relationships), and vision/meaning (being part of something bigger than yourself).

I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.

Chase the vision, not the money, the money will end up following you.

Help shape the stories that people are telling about you.

If there are too many competitors, even if you’re the best it’s a lot harder to win.

Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees.

I’d rather spend money on things that improve the customer experience than on marketing.

Whatever you’re thinking, think bigger.

No matter what you study, the thing that you know best is what you grew up with.

Come Dance with Me , come dance.

He who runs away from a fearful calamity, a foreign invasion, a terrible famine, and the companionship of wicked men is safe.

Do not put your trust in a bad companion nor even trust an ordinary friend, for if he should get angry with you, he may bring all your secrets to light.

Who people like is their own business. It don’t concern me. I know what I do – and I’m having a lot of fun with the women that I’m with.

In my very first Cabinet meeting, I told my colleagues we must take on corruption, lawlessness, casteism, and the politics of appeasement.

Anytime you’re with somebody, you become a reflection of that person. I believe the first five years of our relationship was me grooming her, getting her tough and getting her ready for all of this and how to deal with it. The last was just her being a strong Black woman who has her man’s back.

Just wanna be held once in a Blue Moon.