Zappos is a customer service company that just happens to sell shoes.
TONY HSIEHBusiness is all about learning to balance the short-term, medium-term and long-term and I think it’s when things are going well it covers up a lot of mistakes and bad decisions because you’re growing so quickly.
More Tony Hsieh Quotes
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Don’t play games that you don’t understand, even if you see lots of other people making money from them.
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Success is getting to a point where you’d be truly OK with losing everything you have and starting over.
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I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
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The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand.
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The biggest (and hardest) lesson I’ve learned in life is that the external world is just a reflection of the world within.
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SEO expertise is a core need for today’s online businesses.
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Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
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Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own.
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Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most.
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A great brand is a story that never stops unfolding.
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Customer service shouldn’t just be A department, it should be the entire company.
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Happiness is really just about four things: perceived control, perceived progress, connectedness (number and depth of your relationships), and vision/meaning (being part of something bigger than yourself).
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If there are too many competitors, even if you’re the best it’s a lot harder to win.
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If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
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Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
TONY HSIEH