To meet the demands of the fast-changing competitive scene, we must simply learn to love change as much as we have hated it in the past.
TOM PETERSWhat gets measured gets done.
More Tom Peters Quotes
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I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
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You can’t live life without an eraser.
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Mastery is great, but even that is not enough. You have to be able to change course without a bead of sweat, or remorse.
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Don’t ‘tolerate’ mistakes. Embrace them!
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The workplace revolution that transformed the lives of blue-collar workers in the 1970s and 1980s is finally reaching the offices and cubicles of the white-collar workers.
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The difference between great and average is, mostly, having the imagination and zeal to re-create yourself daily.
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Don’t let the vision be shot through with holes, but be damn sure some of your best and brightest are shooting at it — with bazookas as well as sniper’s rifles.
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He who makes the quickest, coolest prototypes reigns!
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Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
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David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’
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The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.
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Formula for success: under promise and over deliver.
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Develop a respect and reverence for the principle of variation: the idea that the message ain’t in the mean, the mode or the median – it’s in the differences that occur throughout a population.
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Appreciation, applause, approval, respect – we all love it!
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Progress is mostly the product of rogues.
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Hire disrespectful people.
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Cost does not equal value… and low cost parts decrease brand equity for a very long time.
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It doesn’t matter what product or service you’re offering; there is unlimited ability to improve the quality of anything.
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TRUST, not technology, is the issue of the decade.
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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
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I used to be skeptical when educators and technologists predicted that we may be entering a new era of oral culture, in which audible information will be at least as important as visible information.
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Who comes first? Don’t be silly, says King Hal; it’s employees. That is – and this dear Watson, is elementary – if you genuinely want to put customers first, you must put employees more first.
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Some people have argued that listening to a work of literature does not really promote literacy in the same way that reading does.
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A completely free library is as rare as a truly free lunch.
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Usage tends to be global, while funding tends tobe local. When we allow it to happen, usage of a digital library is remarkably diverse and widespread.
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But there’s no substitute for getting smarter faster. And the way you get smarter is to screw around vigorously. Try stuff. See what works. See what fails miserably. Learn. Rinse. Repeat.
TOM PETERS