People around the world, they want the authentic Starbucks experience.
HOWARD SCHULTZI conduct my life with an expectation that people will do the right thing. Yet even with all my experience, I am still surprised when they do not.
More Howard Schultz Quotes
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In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
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My passion. My commitment. This is the most important thing in my life other than my family.
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Great companies are defined by their discipline and their understanding of who they are and who they are not.
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Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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Don’t settle! Embrace a dream–and keep dreaming. Don’t be a bystander. Take it personally.
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Success is the by-product when you work toward the target.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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But when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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Customers must recognize that you stand for something.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
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We want passion for our business.. workers who can interpret and execute our mission, who want to build a career, not just take a temporary job.
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Work should be personal. For all of us. Not just for the artist and entrepreneur. Work should have meaning for the accountant, the construction worker, the technologist, the manager and the clerk.
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This may sound a bit naive, but I got here by believing in big dreams.
HOWARD SCHULTZ