The premium single-cup segment is the fastest-growing business within the global coffee industry.
HOWARD SCHULTZI conduct my life with an expectation that people will do the right thing. Yet even with all my experience, I am still surprised when they do not.
More Howard Schultz Quotes
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Don’t settle! Embrace a dream–and keep dreaming. Don’t be a bystander. Take it personally.
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Great companies are defined by their discipline and their understanding of who they are and who they are not.
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Every step of the way, I made a point to underpromise and overdeliver. In the long run, that’s the only way to ensure security in any job.
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You cant build any kind of organization if you’re not going to surround yourself with people who have experience and skill base beyond your own.
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The challenge of the retail business is the human condition.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
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Success is empty if you arrive at the finish line alone.
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This may sound a bit naive, but I got here by believing in big dreams.
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
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Sometimes you have to create the thing you want to be part of.
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And with the right mentor, don’t be afraid to expose your vulnerabilities. Admit you don’t know what you don’t know. When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
HOWARD SCHULTZ