Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.
HOWARD SCHULTZWork should be personal. For all of us. Not just for the artist and entrepreneur. Work should have meaning for the accountant, the construction worker, the technologist, the manager and the clerk.
More Howard Schultz Quotes
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Success is something that has to be earned every day.
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Good results is not an entitlement. It has to be earned and earned each individual working day via the lens of humility.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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When you’re surrounded by people who share a passionate commitment around a common purpose, anything is possible.
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Whatever you do, don’t play it safe. Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.
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The hardest thing about being a leader is demonstrating or showing vulnerability. And that has a lot to do with trust.
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Who wants a dream that’s near-fetched?
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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A great business has to have a conscience. You have to know who you are and who you are not.
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When companies fail, or fail to grow, it’s almost always because they don’t invest in the people, the systems, and the processes they need.
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Every step of the way, I made a point to underpromise and overdeliver. In the long run, that’s the only way to ensure security in any job.
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Success is best when it is shared.
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Believe in your dreams and dream big. And then after you’ve done that, dream bigger.
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In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
HOWARD SCHULTZ