(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
AKIO MORITAMore people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
More Akio Morita Quotes
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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My solution to the problem of unleashing creativity is always to set up a target.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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Never break another man’s rice bowl.
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A company will get nowhere if all of the thinking is left to management.
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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I feel it is my fault because I made the decision to hire him.
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We treat employees as a member of the family.
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Your business and its future are in the hands of the people you hire.
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It has run consistently about 6 percent of sales at Sony – and in service.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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To have any one of these without the others is self defeating in business.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
AKIO MORITA






