To whom much is given, much is expected. I do believe this. It’s embedded in me.
TIM COOKA lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
More Tim Cook Quotes
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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You can’t have a back door that’s only for the good guys.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.
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You can only do so many things great, and you should cast aside everything else.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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And that’s what everyone at Apple is focused on – pushing forward and creating the future.
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Never try to fix other people. God does not need to do a bank shot off your lips.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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Without encryption, you and I wouldn’t be able to do our banking online.
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Intuition is critical in virtually everything you do. But, without relentless preparation and execution, it is meaningless.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
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Today, we are pleased to announce the biggest advancement in iPhone.
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We make the best phone, we don’t make the most phones.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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I don’t think Apple has to own a content business.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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I believe that if you took privacy and you said, I’m willing to give up all of my privacy to be secure. So you weighted it as a zero.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
TIM COOK