My mother taught me something at a young age – she said ‘you are the company you keep.’ To define yourself by some label or some level of resources – that’s pretty shallow.
HOWARD SCHULTZThis may sound a bit naive, but I got here by believing in big dreams.
More Howard Schultz Quotes
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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Starbucks trying to build a different kind of company around the balance of profitably and benevolence. A social conscience. And that isn’t a program it has to be a way of life.
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Always challenge the old ways.
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Business leaders cannot be bystanders.
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We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.
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I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.
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Effective leaders share two intertwined attributes: an unbridled level of confidence about where their organizations are headed, and the ability to bring people along.
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
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Victory is much more meaningful when it comes not just from one person, but from the joint achievements of many.
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Risk more than others think safe.
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And with the right mentor, don’t be afraid to expose your vulnerabilities. Admit you don’t know what you don’t know. When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.
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Authentic brands don’t emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
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We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
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In many places where coffee is grown, deforestation is a major issue. With Starbucks’ position in the marketplace and the respect and relationships we have, we can – and have, in some cases – been able to educate and influence people.
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