Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
TONY HSIEHDon’t play games that you don’t understand, even if you see lots of other people making money from them.
More Tony Hsieh Quotes
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The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.
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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
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Success is getting to a point where you’d be truly OK with losing everything you have and starting over.
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Whatever you are thinking, think bigger.
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Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.
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The best businesses are really ones that can combine passion, profits, and purpose.
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Your brand is your culture.
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Most companies are very quick to hire and slow to fire, when really it should be the other way around.
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Launching a business is kind of like a motorboat: You can go very quickly and turn fast.
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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
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Stop chasing the money and start chasing the passion.
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Most innovation comes from outside your industry applied to your own
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I’d rather spend money on things that improve the customer experience than on marketing.
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I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it’s a skill that you can apply in life in general, whether you end up in computer science or not.
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Whatever you’re thinking, think bigger.
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We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.
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Inspire other communities and cities to reinvent themselves.
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Help shape the stories that people are telling about you.
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If there are too many competitors, even if you’re the best it’s a lot harder to win.
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For individuals, character is destiny. For organizations, culture is destiny.
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Zappos is a customer service company that just happens to sell shoes.
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The best leaders are servant leaders – they serve those they lead.
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Envision, create, and believe in your own universe, and the universe will form around you.
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Learn by doing. Theory is nice, but nothing replaces actual experience.
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