“Don’t play games that you don’t understand, even if you see lots of other people making money from them.”

The best businesses are really ones that can combine passion, profits, and purpose.

If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.

Things are never as bad or as good as they seem.

I made a list of the happiest periods of my life & I realized that none of them involve money.

I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.

Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.

It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.

Get the culture right, and everything else just falls into place.

Help inspire people to realize they are capable of changing the world.

Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers.

Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.

Without conscious and deliberate effort, inertia always wins.

I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it’s a skill that you can apply in life in general, whether you end up in computer science or not.

What’s the best way to build a brand for the long term? In a word: culture.

Your brand is your culture.

Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.

We’re only going to keep getting better. Let’s keep growing and changing the game.

I just get on with my game and let the referees do their job.

The game isn’t over, keep giving your all.

Nothing can stop what we can do together. Because together, we can change the game!

In the big leagues everyone has ability. It always comes down to mind games. Who ever is more mentally strong-wins.

Game tying shot to send to overtime then game clincher in overtime!

Do what you really want to do. Don’t play their game! Don’t do what they want. Find your own way.

Nobody said it was going to be easy. One more step – Nobody said it was an easy game. Another big step.