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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.

Tony Hsieh

Without conscious and deliberate effort, inertia always wins.
TONY HSIEH

Conscious Effort Win
Don’t play games that you don’t understand, even if you see lots of other people making money from them.
TONY HSIEH

Game Money People Play Understand Yourself
I’d rather spend money on things that improve the customer experience than on marketing.
TONY HSIEH

Customer Improvement Marketing Money
I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.
TONY HSIEH

Easy Enjoyment Equality Life Money Society Thinking
Problems are just mile markers. Each one we pass means we’ve gotten better.
TONY HSIEH

Each Other Oneself Problem
Stop chasing the money and start chasing the passion.
TONY HSIEH

Inspirational Money Passion Start
Inspire other communities and cities to reinvent themselves.
TONY HSIEH

City Community Inspirational Invention
The best leaders are servant leaders – they serve those they lead.
TONY HSIEH

Leadership Service
Zappos is a customer service company that just happens to sell shoes.
TONY HSIEH

Company Customer Service
Whatever you are thinking, think bigger.
TONY HSIEH

Big Thinking Yourself
I made a list of the happiest periods of my life & I realized that none of them involve money.
TONY HSIEH

Happiness Life Money Myself
Your culture is your brand.
TONY HSIEH

Brand Culture One Liner
Don’t be cocky. Don’t be flashy. There’s always someone better than you.
TONY HSIEH

Attitude Better Humble Yourself
Most companies are very quick to hire and slow to fire, when really it should be the other way around.
TONY HSIEH

Company Fire Quick Recruitment Slow Way
Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers.
TONY HSIEH

Brand Company Customer Employee Paid Talk Yourself
If you’re focused on the friendship as its own reward, serendipitous stuff just happens. I know that sounds weird, but I can tell you for our 12 years of existence, it’s actually how a lot of stuff happens.
TONY HSIEH

Existence Focus Friendship Myself Reward

Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.

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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.

Related Topics

Popular Authors

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