A great product isn’t just a collection of features. It’s how it all works together.
TIM COOKThe worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
More Tim Cook Quotes
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The government should always be the one defending civil liberties.
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People are running huge enterprises off of hacking and stealing data.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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Certainly some things that are very good can sometimes be used in a bad way.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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Today, we are pleased to announce the biggest advancement in iPhone.
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From our point of view it’s important that Apple not be the developer for the world.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
TIM COOK