Whenever you see a successful business, someone once made a courageous decision.
PETER DRUCKERUnless commitment is made, there are only promises and hopes; but no plans.
More Peter Drucker Quotes
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The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
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The one man to distrust, however, is the man who never makes a mistake, never commits a blunder, never fails in what he tries to do. He is either a phony, or he stays with the safe, the tried, and the trivial.
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Entrepreneurship is risky mainly because so few of the so-called entrepreneurs know what they are doing.
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The less an organization has to do to produce results, the better it does its job.
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Business has only two functions – marketing and innovation.
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A man should never be appointed to a managerial position if his vision focuses on people’s weaknesses rather than on their strengths. The man who always knows exactly what people cannot do, but never sees anything they can do, will undermine the spirit of his organization.
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Rank does not confer privilege or give power. It imposes responsibility.
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Management is about human beings. Its task is to make people capable of joint performance, to make their strengths effective and their weaknesses irrelevant.
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A decision without an alternative is a desperate gambler’s throw.
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Effective executives know that their subordinates are paid to perform and not to please their superiors.
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1. What is our mission? 2. Who is our customer? 3. What does the customer value? 4. What are our results? 5. What is our plan?
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People who don’t take risks generally make about two big mistakes a year.
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By themselves, character and integrity do not accomplish anything. But their absence faults everything else. Here, therefore, is the one area where weakness is a disqualification by itself rather than a limitation on performance capacity and strength.
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If you want something new, you have to stop doing something old.
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Success in the knowledge economy comes to those who know themselves – their strengths, their values, and how they best perform.
PETER DRUCKER






