I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.
HOWARD SCHULTZAuthentic brands don’t emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
More Howard Schultz Quotes
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When you’re surrounded by people who share a passionate commitment around a common purpose, anything is possible.
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We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to bring a gun into Starbucks and the people who want to prevent it. It is a very difficult, fragile situation.
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Success is empty if you arrive at the finish line alone.
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When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
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You cant build any kind of organization if you’re not going to surround yourself with people who have experience and skill base beyond your own.
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If you want to achieve widespread impact and lasting value, be bold.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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Success is the by-product when you work toward the target.
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Be bold, but be fair. Don’t give in. If others around you have integrity, too, you can prevail.
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At its core, I believe leadership is about instilling confidence in others.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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I don’t have any secret sauce and I’m no smarter than anyone else. I will say I have surrounded myself with unbelievable talent that has made my job easier.
HOWARD SCHULTZ