“SEO expertise is a core need for today’s online businesses.”

Just figure out what your personal values are then just make those the corporate values.

I view my role more as trying to set up an environment where the personalities, creativity and individuality of all the different employees come out and can shine.

The brand is just a lagging indicator of a company’s culture.

Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?

Zappos is a customer service company that just happens to sell shoes.

Inspire other communities and cities to reinvent themselves.

The best leaders are servant leaders – they serve those they lead.

The best businesses are really ones that can combine passion, profits, and purpose.

If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.

Things are never as bad or as good as they seem.

I made a list of the happiest periods of my life & I realized that none of them involve money.

I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.

Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.

It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.

Get the culture right, and everything else just falls into place.

Help inspire people to realize they are capable of changing the world.

I wanted to convey the message of how I do what I want and how I run my own business, and I’m a woman in charge. I want all of my fans to know that that’s possible and feel empowered when they listen to my music.

I think it’s possible to be multi-rooted, rather like a banyan tree, without being deracinated.

My business is not to remake myself, but to make the absolute best of what God made.

You know, a balance-sheet is like a bikini, it shows more but it hides what is vital. I learnt to read a balance sheet and then I got fascinated by stocks.

Simple, genuine goodness is the best capital to found the business of this life upon. It lasts when fame and money fail, and is the only riches we can take out of this world with us.

Success is having to worry about every damn thing in the world, except money.

The only business of the head in the world is to bow a ceaseless obeisance to the heart.

But what I believe is that if a person’s individual rights or right to be a part of our economic system is violated under statute, we aggressively go after it. But we don’t issue mandates to businesses that you’ve got to do this and you’ve got to do that.