Whatever you do, don’t play it safe. Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.
HOWARD SCHULTZAlways challenge the old ways.
More Howard Schultz Quotes
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Believe in your dreams and dream big. And then after you’ve done that, dream bigger.
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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Success is best when it is shared.
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In this ever-changing society, the most powerful and enduring brands are built from the heart.
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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People want guidance, not rhetoric. They need to know what the plan of action is, and how it will be implemented. They want to be given responsibility to help solve the problem and authority to act on it.
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I conduct my life with an expectation that people will do the right thing. Yet even with all my experience, I am still surprised when they do not.
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I honestly never dreamed at the time that I would one day own the Starbucks and or be in a position where we would have more than 10,000 stores around the world. It has just been an incredible journey for all of us.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.
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If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.
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Always challenge the old ways.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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We want passion for our business.. workers who can interpret and execute our mission, who want to build a career, not just take a temporary job.
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We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
HOWARD SCHULTZ






