When companies fail, or fail to grow, it’s almost always because they don’t invest in the people, the systems, and the processes they need.
HOWARD SCHULTZWhatever you do, don’t play it safe. Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.
More Howard Schultz Quotes
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Business leaders cannot be bystanders.
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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This may sound a bit naive, but I got here by believing in big dreams.
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
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Whatever you do, don’t play it safe. Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.
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To be an enduring, great company, you have to build a mechanism for preventing or solving problems that will long outlast any one individual leader.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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Believe in your dreams and dream big. And then after you’ve done that, dream bigger.
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At its core, I believe leadership is about instilling confidence in others.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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Success is something that has to be earned every day.
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We would take something old and tired and common – coffee – and weave a sense of romance and community around it. We would rediscover the mystique and charm that had swirled around coffee throughout the centuries.
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People want to be part of something larger than themselves. They want to be part of something they’re really proud of, that they’ll fight for, sacrifice for, that they trust.
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My passion. My commitment. This is the most important thing in my life other than my family.
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You cant build any kind of organization if you’re not going to surround yourself with people who have experience and skill base beyond your own.
HOWARD SCHULTZ






