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…high end does not necessarily equal high price. It’s a matter of attitude.

Tom Peters

The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.
TOM PETERS

Design Issues Mistakes Something Understanding
The thing that keeps a business ahead of the competition is excellence in execution.
TOM PETERS

Business Competition Excellence
One simply cannot pay tribute to Stephen Covey without saying at the outset that he was a lovely human being.
TOM PETERS

Human Lovely Pay Tribute
The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.
TOM PETERS

Athlete Crafts Way
I find digital content much easier and more rewarding to interact with on screen than printed on paper.
TOM PETERS

Digital Easier Paper
Excellence is not an aspiration. Excellence is what you do in the next five minutes.
TOM PETERS

Excellence Minutes Next
How do you achieve excellence?…Stop doing non-excellent stuff!
TOM PETERS

Achieve Excellence Stuff
The principal reason, invariably, most “successful” giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact,
TOM PETERS

Anything Change Fact Successful Worse Yesterday
Divas do it, golfers do it, pilots do it, violists do it, sprinters do it, soldiers do it, surgeons do it, astronauts do it…only business people think it isn’t necessary to train.
TOM PETERS

People Teamwork Thinking
The number one premise of business is that it need not be boring or dull. It ought to be fun. If it’s not fun, you’re wasting your life.
TOM PETERS

Business Creativity Fun
The world has not just “turned upside down”. It is turning in every which way at an accelerating pace.
TOM PETERS

Accelerating Pace Way World
Stop being conned by the old mantra that says, ‘Leaders are cool, managers are dweebs.’ Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!
TOM PETERS

Leader Peter Principles
He who makes the quickest, coolest prototypes reigns!
TOM PETERS

Prototype Reign Work
Mistakes are life. Mistakes are not to be tolerated…they are to be encouraged. The bigger the better.
TOM PETERS

Bigger Encouraged Mistake
Something mysterious happens to a curious, fully engaged mind – and it happens as often as not, subconsciously. Strange little sparks are set off, connections made, insights triggered
TOM PETERS

Connections Littles Mind
Become a “learning organization”. Shuck your arrogance – “if it isn’t our idea, it can’t be that good” – and become a determined copycat/ adapter/ enhancer.
TOM PETERS

Arrogance Ideas Organization

…high end does not necessarily equal high price. It’s a matter of attitude.

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…high end does not necessarily equal high price. It’s a matter of attitude.

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Popular Authors

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