If future competitiveness depends on treating people as an important part of the institution, the least respectful thing I can imagine doing to a human being is asking him to urinate in a cup.
Passion. The life of an entrepreneur is occasionally exhilarating, and almost always exhausting. Only unbridled passion for the concept is likely to see you through the 17-hour days (month after month) and the painful mistakes that are part and parcel of the start-up process.
Oh Lord, there it is again. The question;” What kind of business should I start?” Incidentially, it has a twin that also sets me off: “What should I specialize in during the second year of my MBA studies?”
Business ceases to be work when you’re chasing a dream that has engorged you. (“Work should be more fun than fun” – Noel Coward.) And if the passion isn’t there. then biotech and plumbing will be equal drags.
The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.
Make an extensive table of project ‘deliverables’. Label one column ‘as requested’. Create another column labeled ‘could be’. Make each ‘could be’ wild and woolly!
