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You can only improve what you measure.

Tom Peters

Business ceases to be work when you’re chasing a dream that has engorged you. (“Work should be more fun than fun” – Noel Coward.) And if the passion isn’t there. then biotech and plumbing will be equal drags.
TOM PETERS

Biotech Business Cease Dream Engorged
Confidence means non-paralysis, a willingness to act, and act decisively, to start new things and cut failing ventures off.
TOM PETERS

Cutting Mean Motivational Ventures
The worse things get, typically, the more they dig in their heels and defend yesterday’s turf.
TOM PETERS

Defend Thing Worse Yesterday
You can’t think your way out of a box; you’ve got to act.
TOM PETERS

Boxes Thinking Way
Quite simply, no matter how hard you try, no matter how “open” you are, you’ll end up surrounded by “yes people.” It’s hard not to believe people who are repeating your own ideas. Resist the temptation.
TOM PETERS

Believe Friends Ideas
Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
TOM PETERS

Educational Funny Leadership
The day firing becomes easy is the day to fire yourself.
TOM PETERS

Easy Fire Wisdom Yourself
With most competitors moving ever faster, the race will go to those who listen (and respond) most intently.
TOM PETERS

Faster Moving Race
The dominant culture in most big companies demands punishment for a mistake, no matter how useful, small, invisible.
TOM PETERS

Culture Mistake Punishment
I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
TOM PETERS

Age Believe Internet
I’m fundamentally not interested in the Fortune 500 companies – in US, Mexico, anywhere. The real backbones of economic growth are small and medium businesses.
TOM PETERS

Business Country Growth Real
If there is a single tragic flaw that mars our biggest enterprises, it is conservatism – the failure to fail, and fail big, in an era of unprecedented volatility and ambiguity.
TOM PETERS

Ambiguity Era Flaws Mars Unprecedented Volatility
We’re going to see leadership emerge as the most important element of business – the attribute that is highest in demand and shortest in supply.
TOM PETERS

Demand Elements Important
Develop a respect and reverence for the principle of variation: the idea that the message ain’t in the mean, the mode or the median – it’s in the differences that occur throughout a population.
TOM PETERS

Differences Educational Ideas Mean Occur
Community. A friend started a real estate brokerage a few years ago. By the time she’d added her second employee, she was a pillar of her 35,000-person community.
TOM PETERS

Business Person Real School Second
Print-based libraries developed in an age of scarce printed resources.
TOM PETERS

Age Library Resources

You can only improve what you measure.

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You can only improve what you measure.

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