Life is pretty simple: You do some stuff. Most fails. Some works. You do more of what works. If it works big, others quickly copy it. Then you do something else. The trick is the doing something else.
TOM PETERSTreat the customer as an appreciating asset.
More Tom Peters Quotes
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Treat the customer as an appreciating asset.
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Every managerial act must be seen as an unequivocal support for urgency in pursuit of constant testing, change, and improvement.
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Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.
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Mastery is great, but even that is not enough. You have to be able to change course without a bead of sweat, or remorse.
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Don’t ‘tolerate’ mistakes. Embrace them!
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I find digital content much easier and more rewarding to interact with on screen than printed on paper.
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Excellence is not an aspiration. Excellence is what you do in the next five minutes.
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Listen to Everyone. Ideas come from everywhere
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Today brands are everything, and all kinds of products and services – from accounting firms to sneaker makers to restaurants – are figuring out how to transcend the narrow boundaries of their categories and become a brand surrounded by a Tommy Hilfiger-like buzz.
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And remember: Everything in business is a paradox. To be excellent, you have to be consistent. When you’re consistent, you’re vulnerable to attack. Yes, it’s a paradox. Now deal with it!
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Oh Lord, there it is again. The question;” What kind of business should I start?” Incidentially, it has a twin that also sets me off: “What should I specialize in during the second year of my MBA studies?”
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As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
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Print-based libraries developed in an age of scarce printed resources.
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Authority never matches responsibility. That’s one of the great myths and delusions of all times. Winning managers and individual performers at all levels know that effectiveness means building your own network and creating your own authority.
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Make an extensive table of project ‘deliverables’. Label one column ‘as requested’. Create another column labeled ‘could be’. Make each ‘could be’ wild and woolly!
TOM PETERS