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Treat the customer as an appreciating asset.

Tom Peters

Mistakes are life. Mistakes are not to be tolerated…they are to be encouraged. The bigger the better.
TOM PETERS

Bigger Encouraged Mistake
For me, reading is reading.
TOM PETERS

Good Knowledge Learn Read Reading
Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their “personal style” was their “brand.” (“It” starts with personal style of the tip-top leadership team.
TOM PETERS

Degree Leadership Sorry Team
TRUST, not technology, is the issue of the decade.
TOM PETERS

Decades Issues Technology
The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.
TOM PETERS

Customers Ideas Intimately
Appreciation, applause, approval, respect – we all love it!
TOM PETERS

Applause Appreciation Approval
Quite simply, no matter how hard you try, no matter how “open” you are, you’ll end up surrounded by “yes people.” It’s hard not to believe people who are repeating your own ideas. Resist the temptation.
TOM PETERS

Believe Friends Ideas
Entrepreneurs have no memories. They take on the world with a completely fresh view.
TOM PETERS

Entrepreneur Memories Views
Public Speaking is a skill that can be studied, polished, perfected. Not only can you get good at it, you can get damn good at it and it makes a heck of a difference.
TOM PETERS

Differences Public Speaking Skills
The principal reason, invariably, most “successful” giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact,
TOM PETERS

Anything Change Fact Successful Worse Yesterday
Leaders win through logistics. Vision, sure. Strategy, yes. But when you go to war, you need to have both toilet paper and bullets at the right place at the right time. In other words, you must win through superior logistics.
TOM PETERS

Leader Right Timer Version War Winning
Rewards should go to teams as a whole.
TOM PETERS

Rewards Should Teamwork
Business ceases to be work when you’re chasing a dream that has engorged you. (“Work should be more fun than fun” – Noel Coward.) And if the passion isn’t there. then biotech and plumbing will be equal drags.
TOM PETERS

Biotech Business Cease Dream Engorged
Your calendar never lies. All we have is our time. The way we spend our time is our priorities, is our strategy. Your calendar knows what you really care about. Do you?
TOM PETERS

Calendar Care Lying Priorities
I still read quite a few printed books, but if something is available in digital format I do not print it before I read it.
TOM PETERS

Book Digital Hard People Print
Stop being conned by the old mantra that says, ‘Leaders are cool, managers are dweebs.’ Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!
TOM PETERS

Leader Peter Principles

Treat the customer as an appreciating asset.

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Treat the customer as an appreciating asset.

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Popular Authors

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