You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.
TIM COOKNobody wants to buy sour milk.
More Tim Cook Quotes
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I don’t really think anything Microsoft does puts pressure on Apple.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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To whom much is given, much is expected. I do believe this. It’s embedded in me.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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I love museums. But I don’t want to live in one.
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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Android dominates the mobile malware market.
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I am driven by great work and seeing people do incredible things and having a part in that.
TIM COOK