The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
TIM COOKApple Stores Offer the Best Buying Experience and Customer Service On The Planet
More Tim Cook Quotes
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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Price is rarely the most important thing. A cheap product might sell some units.
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Nobody wants to buy sour milk.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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From our point of view it’s important that Apple not be the developer for the world.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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Android dominates the mobile malware market.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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Anything can change, because the smartphone revolution is still in the early stages.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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Certainly some things that are very good can sometimes be used in a bad way.
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