If you want me to do things only for ROI reasons, you should get out of this stock.
TIM COOKRight to privacy is really important. You pull that brick out and another and pretty soon the house falls.
More Tim Cook Quotes
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You want to be the pebble in the pond that creates the ripples for change.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
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Apple is this great American company that could have only happened here.
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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Android dominates the mobile malware market.
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I love museums. But I don’t want to live in one.
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Price is rarely the most important thing. A cheap product might sell some units.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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Nobody wants to buy sour milk.
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Apple has a culture of excellence that is, I think, so unique and so special. I’m not going to witness or permit the change of it.
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America is always stronger when we do things together.
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Our message, to people around the country and around the world, is this: Apple is open.
TIM COOK