The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
TIM COOKAmerica is always stronger when we do things together.
More Tim Cook Quotes
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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The longer the meeting, the less is accomplished.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
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A great product isn’t just a collection of features. It’s how it all works together.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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We make the best phone, we don’t make the most phones.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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Apple Pay is forever changing the way we pay for things.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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