Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
TIM COOKCertainly some things that are very good can sometimes be used in a bad way.
More Tim Cook Quotes
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I believe that if you took privacy and you said, I’m willing to give up all of my privacy to be secure. So you weighted it as a zero.
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Excellence has become a habit.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information.
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I love museums. But I don’t want to live in one.
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Our message, to people around the country and around the world, is this: Apple is open.
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Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.
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Anything can change, because the smartphone revolution is still in the early stages.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
TIM COOK