Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
TIM COOKTo whom much is given, much is expected. I do believe this. It’s embedded in me.
More Tim Cook Quotes
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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It is possible to be aware of God at all times.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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Without encryption, you and I wouldn’t be able to do our banking online.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
TIM COOK






