We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
TIM COOKAnything can change, because the smartphone revolution is still in the early stages.
More Tim Cook Quotes
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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Nobody wants to buy sour milk.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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Our competition is different. They’re confused. They chased after netbooks. Now they’re trying to make PCs into tablets and tablets into PCs. Who knows what they’ll do next?
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
TIM COOK