Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.
SUN TZUBuild your opponent a golden bridge to retreat across.
More Sun Tzu Quotes
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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Who wishes to fight must first count the cost
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If quick, I survive. If not quick, I am lost. This is “death.
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Begin by seizing something which your opponent holds dear; then he will be amenable to your will.
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Know yourself and you will win all battles
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He who is prudent and lies in wait for an enemy who is not, will be victorious.
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Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
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Pretend inferiority and encourage his arrogance.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Who does not know the evils of war cannot appreciate its benefits.
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To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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In battle, there are not more than two methods of attack–the direct and the indirect; yet these two in combination give rise to an endless series of maneuvers.
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Opportunities multiply as they are seized.
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The spot where we intend to fight must not be made known; for then the enemy will have to prepare against a possible attack at several different points.
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Always mystify, mislead, and surprise the enemy if possible.
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Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.
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The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
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If ignorant both of your enemy and yourself, you are certain to be in peril.
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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
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If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete.
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When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
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To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
SUN TZU