If ignorant both of your enemy and yourself, you are certain to be in peril.
SUN TZUBuild your opponent a golden bridge to retreat across.
More Sun Tzu Quotes
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There are not more than five primary colours, yet in combination they produce more hues than can ever been seen.
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If there is disturbance in the camp, the general’s authority is weak.
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Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.
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Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
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You can be sure of succeeding in your attacks if you only attack places which are undefended.
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Wheels of justice gind slow but grind fine.
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The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
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Attack is the secret of defense; defense is the planning of an attack.
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When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
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Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
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The opportunity of defeating the enemy is provided by the enemy himself.
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Water shapes its course according to the nature of the ground over which it flows; the soldier works out his victory in relation to the foe whom he is facing.
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In the midst of chaos, there is also opportunity.
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But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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Great results, can be achieved with small forces.
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Invincibility lies in the defence; the possibility of victory in the attack.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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Rewards for good service should not be deferred a single day.
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There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
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He who is prudent and lies in wait for an enemy who is not, will be victorious.
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Begin by seizing something which your opponent holds dear; then he will be amenable to your will.
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Know your enemy and know yourself and you can fight a hundred battles without disaster,
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It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
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There are not more than five cardinal tastes, yet combinations of them yield more flavours than can ever be tasted.
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Who does not know the evils of war cannot appreciate its benefits.
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What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
SUN TZU