Who wishes to fight must first count the cost
SUN TZUBe where your enemy is not.
More Sun Tzu Quotes
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If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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Great results, can be achieved with small forces.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Who does not know the evils of war cannot appreciate its benefits.
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Ponder and deliberate before you make a move.
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Always mystify, mislead, and surprise the enemy if possible.
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Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Pretend inferiority and encourage his arrogance.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
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There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
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It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
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When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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He will win who knows when to fight and when not to fight
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Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
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The worst calamities that befall an army arise from hesitation.
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If quick, I survive. If not quick, I am lost. This is “death.
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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
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To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
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Know thy self, know thy enemy. A thousand battles, a thousand victories.
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Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose.
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Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
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Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
SUN TZU