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Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose.

Sun Tzu

Attack him where he is unprepared, appear where you are not expected.
SUN TZU

Appearance Attack Business Expectation Strategy War
There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
SUN TZU

Combination Hear Inspirational Melody Music Success
The opportunity of defeating the enemy is provided by the enemy himself.
SUN TZU

Defeat Enemy Himself Opportunity Success War
He will win who, prepared himself, waits to take the enemy unprepared.
SUN TZU

Business Enemy Himself Strategy War Win
Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose.
SUN TZU

Business Enemy Gain Strategy Success War
One mark of a great soldier is that he fight on his own terms or fights not at all.
SUN TZU

Fight Greatness Philosophy Soldier Strategy War
To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
SUN TZU

Battle Enemy Fight Strategy Victory Win
Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
SUN TZU

Business Defeat Secret Strategy Victory War
Even the finest sword plunged into salt water will eventually rust.
SUN TZU

Inspirational Philosophy Rust Salt Sword Water
The wise warrior avoids the battle.
SUN TZU

Battle Conquer One Liner Strategy Warrior Wise
Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
SUN TZU

Fate Mystery Opponent Sound Strategy War
Attack is the secret of defense; defense is the planning of an attack.
SUN TZU

Atatch Business Planning Secret Strategy War
But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZU

Business Death Destroy Life Strategy War
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
SUN TZU

Business Confuse Enemy Secret Strategy War
In battle, there are not more than two methods of attack–the direct and the indirect; yet these two in combination give rise to an endless series of maneuvers.
SUN TZU

Attack Battle Business Combination Strategy War
There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
SUN TZU

Atatch Business Fight Roads Strategy War
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
SUN TZU

Confidence Justice Mind People Strategy War
If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
SUN TZU

Business Chance Death Fight Life Strategy
If there is disturbance in the camp, the general’s authority is weak.
SUN TZU

Authority Business Disturb Strategy War Weakness
If he sends reinforcements everywhere, he will everywhere be weak.
SUN TZU

Battle Business Strategy War Weakness
If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
SUN TZU

Business Defeat Enemy Strategy Victory War
Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.
SUN TZU

Business Decesion Energy Release Strategy War
To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
SUN TZU

Battle Business Conquer Enemy Strategy War
Be where your enemy is not.
SUN TZU

Enemy One Liner Strategy War
Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
SUN TZU

Fate Mystery Opponent Sound Strategy War
Opportunities multiply as they are seized.
SUN TZU

Business Inspirational One Liner Opportunity Strategy
Know your enemy and know yourself and you can fight a hundred battles without disaster,
SUN TZU

Battle Business Enemy Fight Strategy War

Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose.

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Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose.

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