Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
SUN TZUThere is no instance of a nation benefitting from prolonged warfare.
More Sun Tzu Quotes
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Every battle is won before it’s ever fought.
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When you surround an army, leave an outlet free. Do not press a desperate foe too hard.
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There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
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What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
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To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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Supreme excellence consists of breaking the enemy’s resistance without fighting.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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Who wishes to fight must first count the cost
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Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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To know your Enemy, you must become your Enemy.
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If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
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So in war, the way is to avoid what is strong, and strike at what is weak.
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Attack him where he is unprepared, appear where you are not expected.
SUN TZU