If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
SUN TZUAnger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
More Sun Tzu Quotes
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What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
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There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
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Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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If there is disturbance in the camp, the general’s authority is weak.
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He will win who, prepared himself, waits to take the enemy unprepared.
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Know yourself and you will win all battles
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One may know how to conquer without being able to do it.
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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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Who does not know the evils of war cannot appreciate its benefits.
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The supreme art of war is to subdue the enemy without fighting.
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The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom.
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When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
SUN TZU