When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
SUN TZUPretend inferiority and encourage his arrogance.
More Sun Tzu Quotes
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Do not swallow bait offered by the enemy. Do not interfere with an army that is returning home.
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One may know how to conquer without being able to do it.
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He will win who, prepared himself, waits to take the enemy unprepared.
SUN TZU -
Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.
SUN TZU -
Always mystify, mislead, and surprise the enemy if possible.
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It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
SUN TZU -
Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.
SUN TZU -
Be where your enemy is not.
SUN TZU -
It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
SUN TZU -
Know your enemy and know yourself and you can fight a hundred battles without disaster,
SUN TZU -
There are not more than five cardinal tastes, yet combinations of them yield more flavours than can ever be tasted.
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In the midst of chaos, there is also opportunity.
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If ignorant both of your enemy and yourself, you are certain to be in peril.
SUN TZU -
If he sends reinforcements everywhere, he will everywhere be weak.
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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
SUN TZU