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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

Sun Tzu

If quick, I survive. If not quick, I am lost. This is “death.
SUN TZU

Death Inspirational Lost Quick Strategy War
If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
SUN TZU

Business Irritation Opponent Strategy War Weakness
The spot where we intend to fight must not be made known; for then the enemy will have to prepare against a possible attack at several different points.
SUN TZU

Attack Business Enemy Fight Strategy War
Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
SUN TZU

Defeat Seek Strategy Victory War Warrior Win
Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
SUN TZU

Business Defeat Enemy Excellence Strategy War
If there is disturbance in the camp, the general’s authority is weak.
SUN TZU

Authority Business Disturb Strategy War Weakness
Opportunities multiply as they are seized.
SUN TZU

Business Inspirational One Liner Opportunity Strategy
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
SUN TZU

Business Confuse Enemy Secret Strategy War
Even the finest sword plunged into salt water will eventually rust.
SUN TZU

Inspirational Philosophy Rust Salt Sword Water
When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.
SUN TZU

Battle Inspirational Life Strategy Success War
To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
SUN TZU

Battle Business Conquer Enemy Strategy War
Wheels of justice gind slow but grind fine.
SUN TZU

Business Justice One Liner Strategy War
One mark of a great soldier is that he fight on his own terms or fights not at all.
SUN TZU

Fight Greatness Philosophy Soldier Strategy War
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
SUN TZU

Confidence Justice Mind People Strategy War
Who does not know the evils of war cannot appreciate its benefits.
SUN TZU

Appreciate Benefit Business Evil Strategy War
Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
SUN TZU

Battle Business Enemy Opportunity Strategy War

To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

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Popular Authors

More Sun Tzu Quotes