There is no instance of a nation benefitting from prolonged warfare.
SUN TZUWhen one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
More Sun Tzu Quotes
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Who wishes to fight must first count the cost
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Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.
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Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
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You have to believe in yourself.
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You can be sure of succeeding in your attacks if you only attack places which are undefended.
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It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
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Be where your enemy is not.
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But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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There are not more than five cardinal tastes, yet combinations of them yield more flavours than can ever be tasted.
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Supreme excellence consists of breaking the enemy’s resistance without fighting.
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Build your opponent a golden bridge to retreat across.
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Great results, can be achieved with small forces.
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Do not swallow bait offered by the enemy. Do not interfere with an army that is returning home.
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He will win who knows when to fight and when not to fight
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Water shapes its course according to the nature of the ground over which it flows; the soldier works out his victory in relation to the foe whom he is facing.
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Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.
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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
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Opportunities multiply as they are seized.
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Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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If quick, I survive. If not quick, I am lost. This is “death.
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When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
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Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
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Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.
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Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
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It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
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When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.
SUN TZU