When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
SUN TZUIn the midst of chaos, there is also opportunity.
More Sun Tzu Quotes
-
-
Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
SUN TZU -
If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete.
SUN TZU -
If ignorant both of your enemy and yourself, you are certain to be in peril.
SUN TZU -
It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
SUN TZU -
Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
SUN TZU -
He will win who knows when to fight and when not to fight
SUN TZU -
The opportunity of defeating the enemy is provided by the enemy himself.
SUN TZU -
If the mind is willing, the flesh could go on and on without many things.
SUN TZU -
Know your enemy and know yourself and you can fight a hundred battles without disaster,
SUN TZU -
Opportunities multiply as they are seized.
SUN TZU -
When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
SUN TZU -
Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
SUN TZU -
Even the finest sword plunged into salt water will eventually rust.
SUN TZU -
So in war, the way is to avoid what is strong, and strike at what is weak.
SUN TZU -
Plan for what it is difficult while it is easy, do what is great while it is small.
SUN TZU -
Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.
SUN TZU -
The worst calamities that befall an army arise from hesitation.
SUN TZU -
The supreme art of war is to subdue the enemy without fighting.
SUN TZU -
He will win who, prepared himself, waits to take the enemy unprepared.
SUN TZU -
Every battle is won before it’s ever fought.
SUN TZU -
Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
SUN TZU -
Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
SUN TZU -
Attack is the secret of defense; defense is the planning of an attack.
SUN TZU -
Know thy self, know thy enemy. A thousand battles, a thousand victories.
SUN TZU -
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
SUN TZU -
When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.
SUN TZU